Strategy Making in Event Management

1.      Mission and vision of the Event

2.      Objectives of the Event

3.      Strategy and Planning

4.      Execution and Implementation of Planning

5.      Evaluation

-          Mission and vision of the Event

o   In Strategy making of every event Mission and vision is the basic purpose. It should be short, clear and understood.

-          Objectives of the Event

o   Objectives could be financial or general. In event management objectives of the event are cleared and successful event strategy is the only way to get all the define objectives.

-          Strategy and Planning

o   Strategy and planning in event management is the way that how to do, where to do and why to do. It’s the basic structure which tells the who event management team that how they get their objective and what they have to do on which time.

-          Execution and Implementation of Planning

o   Execution and implementation of planning is very important. In this step of strategy making it’s important for managers to control the unintentional occurrence in the whole event. Guide line for line managers to smooth work is being controlled in this phase.

-          Evaluation

o   Evaluation is the process which involve in the whole event management. It’s the process of correction in every phase in any time. It tells the manager to correct the mistakes on time.

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